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Top 3 Ways to Personalize a Newsletter

Top 3 Ways to Personalize a Newsletter

A newsletter's greeting is one place to personalize. Instead of the default Hello, drop in the person's name. Back when ...
Website content in browser

Questionnaire for website content

Content writing for websites is a little bit like going on a blind date. Anyone who has been on blind ...
Mother’s Day 2021: Selfies & Family Videos

Mother’s Day 2021: Selfies & Family Videos

Every Mother's Day, I reflect on my past year as mom to Janet (Tyler) and Will. My favorite photo from ...
Lent: Why Not Do Something with Love?

Lent: Why Not Do Something with Love?

What are you giving up for Lent? That was a popular question when I was a kid. I was pretty ...
content marketing

Why Content Marketing Fails – and Making Sure Yours Doesn’t

Where have you been all my life? Wouldn’t it be wonderful if you published one article or launched one email ...
10 Blogging Strategies from a Ghostwriting Pro

10 Blogging Strategies from a Ghostwriting Pro

My husband, Bill, and I just returned from an amazing vacation to West Virginia. The Fall colors were magnificent, especially ...
Berry Good Website Design

Berry Good Website Design

One of the highlights of summer is strawberry picking. Unfortunately, because of winter injury, my neighborhood farm (Berryland in Abrams) ...
Father's Day

Father’s Day: A Way with Words

Jim Marcks Today is Father’s Day, a day to recall the ordinary things in life that make fathers extraordinary. Dads ...
Role Reversal: A Mother’s Day Tribute to Our Kids

Role Reversal: A Mother’s Day Tribute to Our Kids

The tables were turned in 2019 when I underwent a stem cell transplant to treat leukemia. I was accustomed to ...
5 E-newsletter Marketing Tips to Grow Your Business

5 E-newsletter Marketing Tips to Grow Your Business

\ Is an E-newsletter or Direct Mail newsletter right for your business? Before you create a newsletter marketing campaign, here ...