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Volunteering is good for your career

Top 10 Tips for Succeeding in a New Career

Before jumping ship a year ago to open my own business I was racked with uncertainty about changing my career. I even dreamed I was driving a semi through a revolving door. I still experience a few restless nights, but I no longer feel the midnight fright of driving a run-away truck.
Whether you’re contemplating a career change like mine or just want to reinvigorate your career in 2018, here are 10 tips from someone who traded in her ride for a new model in 2017.

  1. Invest in your education. I earned a marketing degree in 2017, and my college experience opened my mind to so many new
    NWTC Graduation helped Joan's career
    Graduating from NWTC in May 2017.

    strategies and concepts. On a smaller scale, I’ve attended conferences and webinars, read industry publications, and joined professional organizations.

  2. Take pride in your work. I love the freedom of blogging, and I’m proud to create original and thoughtful blog articles, engaging website content, and effective marketing materials. Finding work that gives you a sense of accomplishment leads to happiness on the job.
  3. Create an enriching work environment. My adjustable, sit down/stand-up desk was the best purchase I made for the new work space in our home. I feel more alert when I stand to do my work and less restless at the end of the day.
  4. Know the industry standards. I need to stay in tune with marketing trends and continue to improve my writing and marketing skills so I can offer clients the best content possible.
  5. Be open to new assignments. In the past year I created a variety of promotional materials, including Facebook ads, press releases, whiteboard scripts, and direct mail letters. I enjoy the challenge and the variety of new projects.
  6. Build relationships. Marketing is all about building relationships, and I’m constantly on the lookout for ways to connect with clients. One effective communication platform is a newsletter. Newsletters allow you to educate, inform, promote, and relate to a targeted audience.
  7. Learn new things. Over the past year I’ve gained a greater understanding of SSL certificates, Search Engine Optimization (SEO), WordPress, and some of the ins and outs of running a business. Finding a mentor can ease the learning curve.
  8.  Be flexible. I never know who my next client will be! I’ve written about lawn mowing, videography, bicycles, diesel engines,
    Volunteering is good for your career
    Volunteering at 4-H Summer Camp at Camp Bird.

    sandblasting, aquaponics, excavating, froyo, funeral services, and more. Sometimes I’m spoon-fed the information, but I’m responsible for presenting it in an understandable manner.

  9. Contribute to your community. Volunteering at 4-H Summer Camp and lending my writing talents to Walleyes for Tomorrow and Abrams Spotlight Productions Inc. have been rewarding. I like knowing that I make a difference.
  10. Hold yourself to high standards. I do more than just show up. I set myself (and my client) up for success by being well-prepared for assignments and carefully completing each project. Nothing is more satisfying than receiving positive feedback from clients.

How can I help you grow your business and reach your marketing objectives in 2018? Contact me today.

Author: Joan Koehne

Once a mild-mannered reporter and editor, Joan Koehne has taken on the persona of her alter ego, Wonder Writer, saving the world one word at a time. In 2017 she went up, up and away to launch a writing services business, Writer to the Rescue, a division of Packerland Websites. A 2017 college graduate, Joan earned highest honors and the Marketing Student of the Year award.

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Joan Koehne

Once a mild-mannered reporter and editor, Joan Koehne has taken on the persona of her alter ego, Wonder Writer, saving the world one word at a time. In 2017 she went up, up and away to launch a writing services business, Writer to the Rescue, a division of Packerland Websites. A 2017 college graduate, Joan earned highest honors and the Marketing Student of the Year award.

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